Pipedrive integration for all your tools & customer data

Grouparoo's Pipedrive integration allows you to sync all of your customer data that lives in your data warehouse into Pipedrive.

Your Data Warehouse integration

Your Data Warehouse

Grouparoo integration


Pipedrive integration


Grouparoo & Pipedrive

Grouparoo is open source data infrastructure to keep customer data in-sync between your data warehouse and 3rd party tools such as Pipedrive.

Grouparoo pulls customer data in real-time from all of your data sources and warehouse and keeps that data synced to Pipedrive.

Use Cases

  • Automatically enrich People and Contacts in Pipedrive as users interact in your core product
  • Keep Tags with calculated properties up-to-date automatically
  • Create Filters in Pipedrive based on data from multiple sources
  • Have better control over how you segment your users

Free and Easy to Install

Add the @grouparoo/pipedrive package to your project, restart your server, and you're good to go! Learn more about working with plugins.

$ grouparoo install @grouparoo/pipedrive
$ grouparoo start

Community Edition

Once you've installed the Pipedrive Plugin, you can begin to configure it by adding an App.

Enterprise Edition

Our Enterprise Edition enables you to configure your Pipedrive apps through the UI.

An Overview of Pipedrive's Data Model and API

Trying to figure out how to integrate your data with Pipedrive? Here’s an overview for how Pipedrive defines Persons, Fields, and Filters

The core object in Pipedrive is a Lead. A Lead is a potential deal, and Leads need to be associated with a Person or an Organization. A Person represents an individual, and requires an email and a name.

With an email and a name set, Grouparoo can then update the Fields on a Person with data like products purchased, lifetime value, and whether or not a Person is in a segment or Group.

How Grouparoo Connects with Pipedrive

Grouparoo Logo

Grouparoo Concepts


Pipedrive Concepts

Grouparoo Records

Grouparoo Record Properties

Grouparoo Groups

Pipedrive Person

Pipedrive Fields

Pipedrive Filters

Define what customer data you want in Pipedrive

Grouparoo can be configured either in code or in our web UI, so non-technical team members can modify what data they send to different tools without needing engineering support.

Pipedrive Destination settings

Grouparoo keeps your Persons and Filters in Pipedrive updated in real-time

Enrich your Persons in Pipedrive and run campaigns on the Fields and Filters that you've synced

See all Persons in Pipedrive

Get Started with Grouparoo

Start syncing your data with Grouparoo Cloud

Start Free Trial

Or download and try our open source Community edition.