Sync BigQuery customer data with all of your 3rd party tools
Grouparoo's BigQuery integration allows you to sync all of your customer data that lives in your Google BigQuery data warehouse with various destinations such as CRMs, Customer Support Tools, and Marketing Tools.
Grouparoo & BigQuery
Grouparoo is open source data infrastructure to keep your customer data in-sync with 3rd party tools.
Grouparoo pulls customer data in real-time from your database, data warehouse, and other data sources.
- Easily connect your production data with 3rd party tools
- Create a unified customer definition in Grouparoo
- Easily make cohorts and segments out of your BigQuery data warehouse
- Denormalize your database so you can easily send customer data to tools like CRMs, marketing automation, and email marketing
An Overview of Grouparoo's Data Model
Grouparoo's core objects are Profiles and Profile Properties. These objects are defined based on your data such as the data in your BigQuery data warehouse. You can pull this data either with our no-code UI or you can write SQL queries directly.
Once you've defined these Profiles and Profile Properties, you can use Grouparoo's no-code Group builder to create dynamic segments and cohorts.
Easily connect your BigQuery data
Since Grouparoo is installed in your cloud infrastructure, you can easily point Grouparoo to any number of BigQuery instances you may have running.
Define Profile Properties without needing to write SQL queries
Grouparoo is low-code, so less technical team members can create new Profile Properties without needing to work with engineers. They can pull the data they need when they want.
But you can also write SQL if you want
Some Profile Properties will require joins across tables or more complex queries. Use Grouparoo's Query mode to pull the data you need.